Remember The Office episode where Michael Scott declares bankruptcy? After falling into some financial trouble, Creed tells him “bankruptcy is nature’s do-over”… so he steps into the office and clears his throat before shouting “I… DECLARE...
You have a magic trick. It’s true. You may not call it by that name, but there is some “thing” that you’ve mastered to help people experience some level of transformation (getting your prospect from some unhappy before state to a satisfied after state). Maybe it’s a...
Most entrepreneurs don’t know how to grow their business beyond word of mouth. And I don’t blame them – I’ve been there. When I first started my business, I too struggled to bust through “the referral plateau” and within 4 months of launching I hit a...
There’s an issue we need to address in our business. Tell me if this sounds familiar: 1 – we identify a problem in the world and create a solution. This is our “magic trick”. 2 – we share our magic trick with those in our inner circle. 3...
My phone vibrated in my pocket. I popped up the antenna and flipped it open. “I have a problem…and I heard you can help me…” Wednesday on the podcast I admitted Google and YouTube are my friends. It’s incredibly empowering to know how to...
